our work
CALEB LIAM's communications work is distributed across three primary categories, inclusive of consulting, project management, and writing services, with most client campaigns including elements of each.
A full list of services can be found below:
- Brand Strategy
- Content Writing
- Content Management
- Copywriting
- Email Marketing
- Event Management
- Market Research
- Media Relations
- Native Marketing
- Script Writing
- Social Media Management
- Strategic Partnerships
HODINKEE Shop
As part of an extensive commissioned project, CALEB LIAM lead development of HODINKEE Shop's pre-owned watch content database, inclusive of hundreds of detailed, individual product descriptions to be used as key references for product listings, articles, social media, and video.
Sotheby's
As part of CALEB LIAM's ongoing work with the esteemed auction house, the agency drafts long-form digital content as key promotional materials for major annual auctions.
A primary focus is placed on drafting engaging, SEO-friendly content targeted towards high-net-worth individuals.
WatchTime Magazine
CALEB LIAM currently manages all operations related to digital content creation and marketing for WatchTime Magazine, including social media management of the brand's channels, editorial planning, content creation and editing, and development of native advertising campaigns.
WatchTime EVENTS
As part of its extensive relationship with WatchTime, CALEB LIAM leads all marketing efforts related to the publication's annual flagship WatchTime New York event.
This includes drafting, editing, and deploying native content materials for up to fifty brands, and leading all digital advertising initiatives.
Teddy Baldassarre
Commissioned as part of a year long campaign with the youtuber and retailer, CALEB LIAM conceptualized, drafted, and edited scripts for video as part of the brand's channels, with a primary focus on watch reviews.
Bell & Ross
Serving as a key component of Bell & Ross' most important and signficant watch release to-date, the watchmaker commissioned CALEB LIAM to consult, conceptualize, draft, and edit key public relations and marketing materials associated with the launch of their BR X5 Chronograph.